A Suitable Domain Name

Your domain name serves as the online identity you have and it is a major part of constructing your image and brand on the internet. It means that this very name will help to lead people to your website and make them form an opinion about your services and products. It should make a great impact on their minds that would linger with them even after they have signed off; and these ideas will guide you on how to achieve this.

Use Keywords: Find a keyword that easily sums up what your website is all about; like the words: racing, auto, race, car could easily describe if your site is about motor racing as a profession. In which case, your domain name would go something like, ProfessionalRacer.com or even a name such as, TrackRacer.com. You will find that such names are very precise in showing what the website is all about.

The best way to drive a high traffic website is to opt for dot.com since everyone who is going to try and visit your site will simply assume that your domain name uses the dot.com.

Some people who are not very knowledgeable on internet issues would not be aware that there are other domain names that end with dot-net or even dot-org. It is for this reason you need to stay on the safe side by sticking to the use of dot.com since without this you might end up losing on some segment of your niche market.

It is advisable that you try your best to keep the domain name as short as possible even though it is not very easy to identify such a name because the internet already has well over 162 million sites in use.

This means your first few attempts to find a suitable domain name might not even bear fruit but you must keep on trying till you get the perfect one that can easily work for you.

Remember that the abbreviated domain names pose a challenge for those who want to decipher whether you have spelled them correctly in full or if they have been shortened. Since you do not want them to keep wondering, it is better if you tried to reconsider the name you use.

The perfect example for such inappropriate names is when you visit a site like Online-Stopwatch.com, and you wonder if you have typed it correctly. You will find that the site even though their product or service is quite appropriate, they might be putting off others who should have visited them just because the domain name they chose is quite difficult to deal with.